How much more profit could you earn if you were able to price your products more effectively, and then capture those prices in the market with real customers and against real competitors?

Starting on October 16th, I’ll be running a webinar and coaching program designed to give you the tools to:

  1. Price products and services based on their real value to customers.
  2. Communicate value more effectively through your presentations, website, and sales collateral.
  3. Sell value so customers clearly understand the advantages of buying from you, and why your prices make sense relative to the value you provide.
  4. Capture your fair share of value in the form of higher prices, by negotiating better agreements with today’s professional buyers.
  5. Continuously manage and improve your value, pricing and profitability over time.

Registration for Mastering the Value Pricing and Selling Process opens at 9:00 AM Pacific Time on Wednesday, September 17th. Space is limited to 20 participants.

Program details can be found by downloading this PDF brochure.