Don Maher – President
Don Maher specializes in providing profitable growth strategies to high-tech capital equipment, components and instrument manufacturers in the semiconductor, data storage, life sciences, and packaging industries. He has marketed and sold products and services to semiconductor equipment manufacturers, defense contractors, and the U.S. government.
With over 25 years’ experience in high-technology marketing and sales, Don has held VP-level positions in Global Business Development for Applied Materials’ Etch and Service Divisions (both >$1B per year in revenue), along with VP-level positions in Sales for Applied Materials and Lam Research Corporation.
Don earned his B.S. in marketing from West Virginia University and his M.B.A. from Santa Clara University. He is a consultant by choice and truly enjoys helping other people succeed. He lives in Northern California with his wife and loves to travel and work with clients, visit historical sites, study history, and play golf.
Don Joslin, Creative Director
Don Joslin joined Red Chasm in 2009. He has more than 16 years experience in brand building and strategy development with a focus on designing direct marketing campaigns, corporate websites and print collateral. Don’s charter is to work with the Red Chasm strategy team and clients to develop and promote a strong, unified brand ensuring a strategic marriage of copy and design to achieve maximum results for all outbound communications.
He is highly accomplished in demand generation strategy and execution. Don is particularly savvy in understanding how to effectively market in the Web 2.0 world and advises clients how to best leverage social media sites like Facebook, Twitter and other communities, how to build effective responsive mobile ready websites, and how to increase visibility and demand generation through search engine optimization.
Prior to joining Red Chasm, Don has worked for national advertising and demand generation agencies, which resulted in many effective, high concept and award winning campaigns. Don has also run his own design and website firm servicing such top-name clients as Tibco, Xerox, HP, Motorola, and McKesson.